We are a Wealth FinTech company dedicated to addressing the contemporary needs of consumers for easy, fast and trusted digital financial services. SmartWills emerged from a collaborative effort between financial advisors, planners, legal experts, and technology professionals.

SmartWills is our brand, designed to address the need for straightforward and affordable Will preparation, ensuring accessibility for individuals across all economic backgrounds. In late 2016, we embarked on an ambitious initiative to develop a Will-making platform powered by user-friendly technology, adaptable to both web and mobile environments. After nearly three years of meticulous planning, market research, and software development, we proudly launched our online will-making service in early 2019 in Malaysia. To cater to our growing clientele, we expanded our reach by establishing a branch office in Hong Kong in March 2023.

Building on our momentum as a leader in the Wealth FinTech space, SmartWills continued its strategic expansion across the Asia-Pacific region to better serve the diverse estate planning needs of the modern consumer.

In mid 2023, we marked a significant milestone by establishing our Singapore branch, bringing our seamless digital legacy solutions to one of the world’s most vibrant financial hubs. This expansion allowed us to refine our platform to meet the sophisticated regulatory standards and high-speed demands of the North Asian Market.

Most recently, in March 2026, we are thrilled to announce the official launch of our operations in Thailand. This move represents our commitment to making legacy planning accessible to every household in Southeast Asia, bridging the gap between traditional legal complexity and modern technological convenience.

With a presence now spanning Malaysia, Singapore, Hong Kong, and Thailand, SmartWills remains dedicated to empowering individuals with the tools they need to secure their future-anytime, anywhere.